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FITNESS ON THE GO: A LOOK AT NIKE TRAINING APP AND ITS SUCCESS IN THE ON-DEMAND ECONOMY

  Nike Training App: For fitness enthusiasts, Nike’s fitness training club has no introduction. In the area of strength training and fitness management, the brand has already made a reputation for itself.  The Nike fitness training app offers over 180 free workouts that include muscle-strengthening sessions and physical activities ranging from low to high intensity for fitness enthusiasts. Nike’s domination as a premium  brand to reach fitness goals beyond satisfaction is acknowledged by all athletes and sports scientists at all levels.  Nike’s revenue share increased by 84 percent in November of last year, while total earnings increased by 9% to $11.2 billion. It suggests that the rise of on-demand  fitness training apps  was fueled by the evolution of digital-based activities, particularly during epidemic days.  It’s encouraging to see that Nike’s high-end branding and pricing strategy is a key factor in the company’s quick growth. Even if a company ...

10 TECHNOLOGY TRENDS FOR 2021 AND BEYOND

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  Technology Trends: Some technology fads fade away over time, while others remain on the outside until they receive significant financing or are unexpectedly integrated into an industry’s process. Many of these technologies have already had an impact in recent years and are only a few steps away from becoming widespread.  These are the technologies that we have identified as the most recent, forthcoming, and cutting-edge technologies that will set a global trend in the next years. Here are the top ten technology trends for the coming years without further ado. Artificial Intelligence – Technology Trends Artificial Intelligence  (AI) is one of the most recent technological developments that has been steadily climbing the list of top tech trends for several years.  It has also been included in the 2021 technology predictions for future technology developments. AI is quickly becoming the best technology on the planet, with advantages in picture and speech recognition, ...